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Higher Logic Vanilla Blog

8 min read

Tags: Community Strategy, Customer Success

Building (and Sustaining) a Successful Online Community


Higher Logic recently teamed up with ChurnZero to host a conversation with Shauna McClemens as she shared her efforts to revive Higher Logic Vanilla's online community as well as shared tactical strategies for getting internal teams and customers more engaged.

Genny Gordon
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5 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content


Creating a loyal customer base requires a profound understanding of your customers' needs, beyond the functionalities of your software.  Here's how to integrate a collaborative, community-driven approach through targeted engagement and user-generated content.  

Jeff Breunsbach
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5 min read

Tags: Community Strategy, Customer Success

Shake Up Success with Community: A Strategy for Customer Success Leaders in B2B SaaS 


Customer success continues to change and evolve, but one thing remains the same: Customers are your most significant assets. In this guide, we walk you through how an online community helps to provide value and build relationships with your customers.

Jeff Breunsbach
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7 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Growing Customer Relationships with Community


We recently partnered with Airmeet and Apollo to discuss how you effectively "Drive Efficient Growth and Retention with Community Events." If you missed it, we have your recap.

Genny Gordon
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Choosing a Community Platform

4 min read

Tags: Community, Community Strategy

5 Key Considerations for Selecting a Customer Community Platform


With so many community platforms out there, and some less familiar with what capabilities are needed for success, how does one choose?

Genny Gordon
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4 min read

Tags: Community, Community Strategy

Three Key Warnings When Buying Community Software


I have been in the community platform space since 2013 and in that time, I have seen and learnt a lot. Over the course of my career, there is one thing I’m absolutely certain of: no community software vendor wants a customer to buy the wrong solution.

Adrian Speyer
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Organizational Value of Community

5 min read

Tags: Community, Community Strategy

What is the organizational value of community?


A well-run online community can generate immense value for customers. It creates a sense of belonging, helps them to build a network, and facilitates their success with a product, and in terms of their career.  

Nuala Cronin
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6 min read

Tags: Community, Community Strategy

The Top Books for Community Managers in 2023


In the name of a fresh start this year, Carrie Melissa Jones highlights seven of her top recommended reads for community builders from 2022.

Carrie Melissa Jones
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5 min read

Tags: Community, Community Strategy, Customer Success

The Best of Higher Logic Vanilla 2022


With 2023 around the corner, and tons of epic content and thought leaders on our roster for the New Year, we figured it was worth taking a retrospective look at the year we’re about to close out.

Nuala Cronin
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Centered around community, Higher Logic’s 14th annual Super Forum invites you to ignite the spark that drives high quality engagement, a necessary disruptive transformation or that one little idea that leads to a big change.