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Higher Logic Vanilla Blog

8 min read

Tags: Community Strategy, Customer Success

Building (and Sustaining) a Successful Online Community


Higher Logic recently teamed up with ChurnZero to host a conversation with Shauna McClemens as she shared her efforts to revive Higher Logic Vanilla's online community as well as shared tactical strategies for getting internal teams and customers more engaged.

Genny Gordon
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5 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content


Creating a loyal customer base requires a profound understanding of your customers' needs, beyond the functionalities of your software.  Here's how to integrate a collaborative, community-driven approach through targeted engagement and user-generated content.  

Jeff Breunsbach
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5 min read

Tags: Community Strategy, Customer Success

Shake Up Success with Community: A Strategy for Customer Success Leaders in B2B SaaS 


Customer success continues to change and evolve, but one thing remains the same: Customers are your most significant assets. In this guide, we walk you through how an online community helps to provide value and build relationships with your customers.

Jeff Breunsbach
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7 min read

Tags: Advocacy and Engagement, Customer Success

Embrace the Power of Community: A Comprehensive Guide to Fueling Customer Advocacy


Customers trust other customers. Let's discuss how an online community can help turn customers into loyal advocates that support and speak on behalf of your brand.

Jeff Breunsbach
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7 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Growing Customer Relationships with Community


We recently partnered with Airmeet and Apollo to discuss how you effectively "Drive Efficient Growth and Retention with Community Events." If you missed it, we have your recap.

Genny Gordon
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Choosing a Community Platform

4 min read

Tags: Community, Community Strategy

5 Key Considerations for Selecting a Customer Community Platform


With so many community platforms out there, and some less familiar with what capabilities are needed for success, how does one choose?

Genny Gordon
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Executive buy-in

6 min read

Tags: Customer Success, Product Adoption, Retention

How to Get Executive Buy-In for Community-Based Customer Success


You need the executive green light to acquire customer community tools – we're here to help you make your case. Learn how to convey the customer success and business benefits of a vibrant and engaged community so you can secure buy-in.

Jeff Breunsbach
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ChatGPT

9 min read

Tags: AI, Customer Success

How Tools Like ChatGPT Are Being Evaluated for Customer Success


Stories about ChatGPT are everywhere! Instead of diving in without a plan OR resisting it as pure hype, let’s explore how generative AI technology can be applied to help you scale customer success, support, and engagement.

Jeff Breunsbach
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7 min read

Tags: Customer Success

Scaling Customer Success in Enterprise Organizations


Net revenue retention is the metric of 2023 for B2B tech – and there is no role closer to this metric than customer success managers. But how can a CSM team nurture effective relationships at scale in an enterprise?  

Jeff Breunsbach
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Super Forum 2024

Centered around community, Higher Logic’s 14th annual Super Forum invites you to ignite the spark that drives high quality engagement, a necessary disruptive transformation or that one little idea that leads to a big change.