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Higher Logic Vanilla Blog

5 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Integrating a Community-Driven Approach through Targeted Engagement and User-Generated Content


Creating a loyal customer base requires a profound understanding of your customers' needs, beyond the functionalities of your software.  Here's how to integrate a collaborative, community-driven approach through targeted engagement and user-generated content.  

Jeff Breunsbach
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7 min read

Tags: Advocacy and Engagement, Customer Success

Embrace the Power of Community: A Comprehensive Guide to Fueling Customer Advocacy


Customers trust other customers. Let's discuss how an online community can help turn customers into loyal advocates that support and speak on behalf of your brand.

Jeff Breunsbach
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7 min read

Tags: Advocacy and Engagement, Community Strategy, Customer Success

Growing Customer Relationships with Community


We recently partnered with Airmeet and Apollo to discuss how you effectively "Drive Efficient Growth and Retention with Community Events." If you missed it, we have your recap.

Genny Gordon
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6 min read

Tags: Advocacy and Engagement, Customer Experience, Customer Retention, Customer Success

Connecting Community Content to Customer Experience and Marketing


All too often, brand communities get developed in a vacuum—as siloed initiatives that bring together important stakeholders too late and too little.

Carrie Melissa Jones
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5 min read

Tags: Advocacy and Engagement, Community, Community Strategy

The Odds Are in Your Favor with a Purpose-Built Community


A purpose-built community empowers you to build meaningful relationships with your customers – giving them a branded space to ask questions, find information about your product, connect with peers and advocate for your brand.

Victoria Burt
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Centered around community, Higher Logic’s 14th annual Super Forum invites you to ignite the spark that drives high quality engagement, a necessary disruptive transformation or that one little idea that leads to a big change.