Higher Logic Vanilla Blog
Tags: Community Strategy, Product Feedback
We Implemented 120+ Product Ideas From Our Customer Community—Here’s What That Looks Like
See how Higher Logic Vanilla uses its own community platform to collect, organize, and act on product feedback, resulting in over 120 customer ideas implemented.
Tags: Community Strategy
What It Takes to Be a Great Community Manager with Izzy Neis
Want a thriving online community? Izzy Neis shares what separates great community managers from the rest, plus the biggest mistakes to avoid.
Tags: Advocacy and Engagement
Customer Advocates Are Everywhere—You Just Have to Know Where to Look
Some of your best advocates are probably hiding in places you’re not even looking. Whether they’re quietly delivering results or haven’t yet had the chance to speak up, here's how to dig a little deeper and find those untapped champions.
Tags: Community Strategy
How to Measure the ROI of Community Engagement: A Guide
Learn how to measure and prove the ROI of your online community with metrics and tips to connect your community's impact to business outcomes
Tags: Support Deflection
Ticket Deflection Metrics: How to Prove Your Community Saves Money
Ticket deflection can save your support team time and money, but how do you measure it? Learn the key metrics to track and prove cost savings.
Tags: Advocacy and Engagement, Community Strategy
Why Engagement—Not Revenue—Is the Most Important KPI for Your Community with Eric Stieg
Executives default to revenue as the top community KPI. But they’re missing the bigger picture. Anaplan’s Eric Stieg breaks down why engagement is the real foundation for growth and how to shift the conversation with leadership.
Tags: AI, Community Strategy
From Support to Strategy: How AI Is Pushing Online Communities to Evolve Into Industry Knowledge Hubs
In “Power of Connection,” Nicole Saunders reveals how AI is helping online communities evolve from troubleshooting forums to strategic hubs that shape industry conversations and drive customer decisions.
Tags: Advocacy and Engagement, Community Strategy
The Case for Merging Community and Customer Marketing with Nicole Saunders
Community and customer marketing often operate in silos, but Nicole Saunders of Coupa is uniting these teams for greater impact. In “Power of Connection,” she shares strategies for breaking down silos, aligning goals, and turning missed opportunities into loyalty-driving wins.
Tags: AI, Community Strategy
Your Community Is Bursting with Intent Signals—Here’s How AI Connects the Dots
Community managers spot opportunities every day—future advocates, cross-sell signals, renewal risks. But too often, these insights get lost. In "Power of Connection," Nicole Saunders joins Paul Schneider to discuss how AI is helping communities bridge the gap between engagement and business impact.
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